Tissot has pioneered an impressive number of advancements in watchmaking history, including the first mass-produced pocket watch, the first dual time-zone pocket watch, and the first plastic watch, among others. Established by father and son duo, Charles-Felicien Tissot and Charles-Emile Tissot in 1853, Tissot has produced timepieces of exceptional quality and came to known as an "innovator by tradition". Over the years, the brand has become a standard in the sports world. Tissot is the Timekeeper of the NBA and Tour de France, maintaining a high standard for accuracy and reliability.
Tissot designers have boldly experimented with watchmaking materials over the years, such as wood and stone, some of which have become standards in the industry, including mother of pearl. Shop at Tissot's official retailer, La Mine d'Or.
For more than 160 years, Tissot watches maintain a high standard for accuracy and reliability. This commitment to being "innovative by design" can be seen in pieces like the iconic Powermatic movements, which boast 80 hours of battery reserve, and the Seastar dive collection, which is water-resistant up to 1,000 feet. With its dedication to quality, every Tissot watch features Swiss movements produced in-house to the highest specifications, bringing a standard of excellence to its devoted clientele.
Tissot has accomplished a long line of firsts in watchmaking history, including creating the first-ever men’s wristwatch.
Tissot has been creating watches for women since 1853 in parallel with the evolution of fashion. By the 1920s, electricity has become part of daily life, but it magnetizes watches and affects their precision. In 1930, to solve this problem, Tissot creates the world’s first non-magnetic wristwatch. The brand has also been producing films from 1940s in different languages due to diverse markets.
The brand's sporty timepieces are championed by collectors with an affinity for precision as well as by first-time buyers, thanks to their accessible price point.